We have to start by saying that chatbot marketing is a strategy that will allow you to implement a bot that will improve your customer service and engagement by providing them human-like conversation.
Therefore, we can say that marketing chatbots can help you maintain a connection with customers, improve profitability and streamline service processes.
You should remember that chatbots are AI-powered chat platform tools that are used for lead generations, productivity, sales, and many more. The main goal of chatbot marketing by using Marketer Magic is the possibility to automate customer relationships.
According to different studies, results have shown that 60% of users state that engagement with businesses allows them to become customers. Therefore, we can see the effectiveness of chatbot implementation especially for driving sales and improving customer relationships.