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During a time where people feel uncertain and nervous to trust others to do the right thing, there is nothing more important than making sure your company has the right marketing on their website. Marketing to customers that they are cautious and doing their best to work with their customer during this pandemic is a way to build customer relationships that will last a lifetime. Finding the right SEO expert can make or break a business’s website and google search presence. Here are some ways to ensure the best strategies to keep a company at the top of the page when it comes to google searches.

Finding the Right SEO Expert

When it comes to marketing a business, it is important to do research and find the right SEO expert for the company. Indianapolis SEO experts have a lot of knowledge on how to keep a business’s page relevant amidst pandemic times. Keywords such as “we care”, “we are here for you”, are all ways to show customers that they are at the top of the priority in the business pyramid. Having relevant information about COVID-19 and updated facts can really boost the page for a business. The right SEO expert will be able to do an analysis one what keywords are popular and showing the highest volume on google searches, and they use those.

How Does SEO affect A Business

There are many ways that SEO affects a business, the main way it affects a business is how many times a business’s website will pop up on a google search. People use google to quickly search for something that they are looking for. Users use simple phrases and keywords to find exactly what they are looking for in seconds. This is why it is important to use the right keywords when creating an SEO page and hiring the right SEO expert to figure out what keywords are hot. Indianapolis SEO experts work around the clock to find out what the most popular keywords are and work them into the businesses website to get the best results, and the most visitors on a web page.

Real Time Updated Information

The best part about having an SEO expert, is that they are constantly updating information on the businesses page letting the customers know about new business hours, new regulations or policies, and updates on sales and new releases. People live in real time and there is no reason why a website shouldn’t either. Giving customers up to date information that is relevant to what is going on will make customers feel like the website is being worked on, on a regular basis. It is important to have a SEO expert that lives in the area the business is located, so that the information is relative to the business, and city it resides in.

When a website follows these different ways to keep their website relevant and updated, they will see a higher volume of page appearances on google searches, as well as returning customers. Having an SEO expert on a business’s team will revolutionize the way that their website operates and functions in today’s world. A pandemic is no reason to slow down the way a business operates as long as they are able to practice safety regulations. Making a business more likely to show up on search engines is a guaranteed way to promote the business and keep it alive, even during a pandemic.